The brief before the shoot.
Free, practical story briefs for business videos. Each one gives you the story structure, a script template, interview questions, a shot list and honest costs, so the video you make actually gets remembered.
Written by filmmaker Jim Lounsbury and built on the five-step Storification framework: Origin, Worldview, Invitation, Participation, Amplification.
Video types
- Brand story videoPlan a brand story video that people remember and share: the five-step story structure, script template, founder interview questions and real costs.
- Testimonial videoHow to plan a customer testimonial video that people believe: story structure, script template, interview questions, shot list and real costs.
Latest briefs
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Brand story video: how to plan one people remember Plan a brand story video that people remember and share: the five-step story structure, script template, founder interview questions and real costs. -
Patient testimonial video for dental clinics: brief, questions and script Plan a dental patient testimonial video that calms nervous patients: story structure, interview questions, script, consent tips and costs. -
Testimonial video: script, interview questions and story structure How to plan a customer testimonial video that people believe: story structure, script template, interview questions, shot list and real costs.